So, what results did the open call deliver? The open call reached over 1,500 participants, generating over 230 submissions. These submissions were evaluated by over 113 industry experts nominated by the participating non-profits. Ultimately, 10 fundraising concepts were selected as finalists by the jury.
It was a combination of innovative ideas and proven concepts, ranging from a mobile app making pocket-sized donating simpler (GiveASip) to predictive modelling software helping organizations run cheaper, higher-yield fundraising campaigns (Dataro) or a video-player solution enabling charities to convert online video assets into instant donation portals (Playcart).
All the submissions – both proven concepts and innovative ideas – were fed into a Submissions Mind Map, visualizing the links between the different proposals. The Submissions Mind Map also allowed users to understand how the submissions could reinforce each other. This is a valuable tool for organizations running fundraising programs as it can be used as a starting point for brainstorming exercises.