For those who miss air travel, there are plenty of substitutes available. Some are betting on VR tourism, but I don’t see this to have mainstream potential anytime soon.However, the rising success of the latest Microsoft Flight Simulator could be an indicator that this market could be bigger than I originally anticipated.
Some people even miss microwaved airplane meals. Several brands are shipping their meals to people’s houses to at least partially recreate that experience at home. (Friendly in-flight catering service not included.)
Recently, the most notable mini-airline experience for purchase must have been offered by Eva Air. For fathers day they sold tickets nowhere. Their branded Hello Kitty plane took off from Taipei, only to land several hours later in Taipei. During this short sightseeing tour, a Michelin-rated meal was served. Strangely enough, plenty of passengers showed interest, so a second flight is already in the works.
While these show experiments in the margin, the challenge for many airlines is about surviving the next year or two.